2023 Toyota RAV4 Prime
2023 Toyota RAV4 Prime in Kingsport, TN
MSRP
$43,090
Power up your drive.
Performance
RAV4 Prime is our most powerful RAV4 yet, with an impressive 302 combined net horsepower. Its 5.7-second 0-60 time1 means that this SUV is quick, too. The advanced plug-in hybrid powertrain provides the response you crave, giving you the power you want, when you want it. The standard All-Wheel Drive (AWD) system is able to accurately shift power across all four drive wheels, helping RAV4 Prime sustain optimal traction and breathtaking performance in inclement weather conditions.
Technology
Less waiting, more fun. When paired with a Level 2 charger (240V), RAV4 Prime’s standard 6.6kW onboard charger allows the battery to charge up in as little as 2.5 hours—giving you more time to hit the road and explore.
Interior
RAV4 Prime’s available steering wheel-mounted paddle shifters put its power directly in your hands, while available SofTex®-trimmed, 2 heated-and-ventilated front seats give you the support you need to take on all your adventures. And with RAV4 Prime’s available panoramic roof, you can soak up the atmosphere from every point of view.
Audio Multimedia
Designed to enhance every moment behind the wheel, RAV4 Prime’s available 10.5-in. Toyota Audio Multimedia touchscreen gives you access to the updated intuitive user interface, which heightens your interactions through sight, touch and voice recognition by letting you activate the system with a phrase like “Hey, Toyota.” 3
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May not represent actual vehicle. (Options, colors, trim and body style may vary).
Advertised prices EXCLUDE optional equipment selected by the purchaser, dealer documentation fee of $599, and state and local taxes, tags, registration and title fees. Advertised prices INCLUDE factory-installed options installed by the manufacturer and dealer-installed accessories already installed on the vehicle by the dealer at time of advertising. For new vehicles, advertised price also includes MSRP and factory transportation costs. All prices include any rebates and incentives for which all consumers qualify. If no advertised price is provided, contact dealer for details.
Used vehicle pricing plus tax includes applicable rebates and incentives. Price may include dealer installed options. Price does not include cost of optional equipment chosen by the purchaser. All rebates and incentives are from Toyota or Toyota Financial. Toyota Credit rebate may be included in price. Financing through Toyota Motor Credit may be required for all rebates/incentives to apply. Rebates and incentives are handled on an individual basis and every customer may not qualify for every rebate. Examples may include rebates based on fuel type various packages trade in assistance or other stipulations. All rebates issued to Dealer and subject to change and could affect final price. While every reasonable effort is made to ensure the accuracy of this information we are not responsible for any errors or omissions contained on these pages. Please verify any information in question with Toyota of Kingsport.
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Disclaimers
1 Performance figures are for comparison only and were obtained with prototype vehicles by professional drivers using special safety equipment and procedures. Do not attempt.
2 SofTex® is a registered trademark of Toyota Motor Sales, U.S.A., Inc.
3 Connected Services depend on factors outside Toyota's control, including an operative telematics device, a cellular connection, GPS signal and the availability of a compatible wireless network, without which system functionality and availability may be limited or precluded, including access to response center and emergency support. Service may vary by vehicle and region. Apps and services subject to change at any time without notice. Requires app download/registration and subscription after trial (if applicable). Terms of Use apply. Data usage and charges may apply. See usage precautions and service limitations in Owner’s Manual and https://www.toyota.com/connected-services/ for additional limitations and details. To learn about Toyota’s Connected Services data collection, use, sharing and retention practices, please visit https://www.toyota.com/privacyvts/. All trials begin on the original date of purchase or lease of a new vehicle, with the exception of Wi-Fi for which the trial begins at the time of activation. Paid subscription required after trial in order to continue accessing the respective services. Terms of Use apply.